Years after abandoning the Macintosh version of Premiere Pro and letting Apple dominate the video editing market with Final Cut Pro, Adobe is ready to compete again. They've announced Adobe Production Studio (Mac Universal Binary) will ship mid-2007 and includes the latest versions of Premiere Pro, Encore DVD, and Soundbooth. Also mentioned for release are Universal Binary versions of After Effects, Photoshop, and Illustrator but no date mentioned.We'll need to wait and see how Adobe bundles the product for Mac since the Windows Premium version is $1,699 and Standard is $1,199. In contrast, Final Cut Studio rings in at $1,299 but lacks Photoshop and After Effects.
Universal Binary goodness aside, do any of you intend to switch from Final Cut Pro to Premiere Pro for your underwater video productions?
[Via Underwater Digital Video]
